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Brand Stories

Brand Stories

Miuccia Prada’s Nylon Revolution

When Miuccia Prada designed the Vela, which would later become the brand’s flagship bag, she subverted the traditional idea of luxury. Using nylon, she stitched resistance directly into the – now iconic – backpack and forever marked Prada as the agitator of fashion norms.

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Brand Stories

Miuccia Prada’s Nylon Revolution

When Miuccia Prada designed the Vela, which would later become the brand’s flagship bag, she subverted the traditional idea of luxury. Using nylon, she stitched resistance directly into the – now iconic – backpack and forever marked Prada as the agitator of fashion norms.